“Where Pacific know-how meets smart marketing/technology, revenue strategy and hands-on channel management.
PTM is Owner Led – no juniors, just experts!”

Precise Travel Marketing connects exceptional South Pacific resorts and destinations with the right travellers in Australia and New Zealand – turning visibility into real room nights and long-term growth.

For more than 25 years, PTM has specialised in representing Pacific-rim properties and national tourism offices to the Australian and New Zealand markets. We’ve grown up with this region – from the early days of traditional wholesaler brochures through to today’s dynamic, always-on digital world – and many of our foundation clients are still with us today.

We sit at the junction of strategy, sales and distribution. That means we don’t just “promote” you – we work across your revenue management, OTA and channel-manager setup, trade contracts, consumer marketing, training and media to make sure every part of your presence in market is aligned and working together.

Our team brings deep wholesale and product experience, on-the-road trade representation, digital marketing, PR and MICE know-how, plus a bench of specialist partners we can plug in as needed.

Our approach blends strong relationships with a data-driven mindset. We believe in direct bookings first, while using OTAs and key partners strategically where they make sense. We design tailored sales and marketing plans, backed by real market intelligence, and we’re constantly testing, refining and optimising so your product stays top-of-mind with both the trade and the consumer.

Technology is part of our DNA. PTM has developed its own suite of tools – from online training platforms for travel agents to guest-feedback and voucher solutions – to help clients maximise every opportunity, build stronger databases and stay ahead of change in the distribution landscape.

Precise Travel Marketing was founded by Richard Skewes, a South Pacific tourism specialist with more than three decades of experience across wholesale, resorts, airlines and national tourism offices.

His leadership of the Treasures of the South Pacific collective, and his long-standing partnerships across the industry, mean PTM is known – and trusted – by decision-makers throughout Australia, New Zealand and the islands themselves.

If you’re ready for a representation partner who knows the Pacific,
understands the Australian and New Zealand markets inside out,
and isn’t afraid to innovate to keep you ahead of the curve, we’d love to talk.